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Nielsen
Advertising & Promotion, Data & Analytics
What is Nielsen?

Nielsen Holdings Plc is a global measurement and data analytics company that provides insights into consumer behavior and media consumption.

What can you do with Nielsen?

You can primarily use Nielsen for Audience Measurement, Marketing Analytics, Media Planning, and Insights, including Display and Programmatic Advertising, Data Management Platforms (DMP), Audience/Marketing Data and Data Enhancement, and Mobile and Web Analytics.

When was Nielsen founded?

1923

Where is Nielsen located?

New York, United States

How many employees does Nielsen have?

10K-50K

What is Nielsen's annual revenue?

$1B-$10B

What is Nielsen's business model?

B2B

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