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What is IRI?
IRI is a market research company headquartered in the US that provides clients with consumer, shopper, and retail market intelligence and analysis, primarily focused on the consumer packaged goods and retail industries.
What can you do with IRI?
You can primarily use IRI for Audience/Marketing Data, Data Enhancement, and Retail Measurement Solutions.
When was IRI founded?
1979
Where is IRI located?
Chicago, United States
How many employees does IRI have?
1K-5K
What is IRI's annual revenue?
$1B-$10B
What is IRI's business model?
B2B, B2C
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